Marketing Specialist, Mako - Seoul, 대한민국. - Stryker

설명

Work Flexibility: Hybrid

Position summary:

This position aims to support and conduct Mako marketing activities in building and executing strategic marketing programs for all Mako SmartRobotics portfolio. Including medical education programs, annual marketing plan, market development plans, pricing and channel strategy to grow sustainably in a profitable way. In addition, this position focuses on reinforcing Stryker branding and engagement with KOLs.

Essential duties & responsibilities: (detailed description)

Collaborate to achieve sales target and gain market share, set up marketing plan for product promotion strategy to drive product growth and market expansion

Develop and execute PR/Patient marketing programs for Mako collaborating PMs and handling agency

Close communication with sales and MPSs(product specialist) to develop and deploy effective marketing plans

Support and execute valued-added MedEd programs including certification course/TPEC/Conferences for customer engagement with compliance via KMDIA regulations

Manage MedEd-related inventory management, incl., surgical instruments, disposables and other goods

Marketing tools and collaterals development and management

Market analysis and data management to understand market dynamics and capture core insight

Have good knowledge about product features and benefits and well understanding on market key competitors and their relative strengths/weaknesses

Budget management: NA, CER, and samples etc for timely payment

Project tacker and KPI monitoring

Education & special trainings:

Bachelor's degree in marketing, business, or related field preferred

Qualifications & experience:

2+ years of experience in marketing and/or MedEd

Proficiency in utilizing Microsoft Office products (PowerPoint, Outlook, Excel, Word, etc.)

Organizational and time management skills

Excellent presentation and interpersonal communications skills

Strong analytical and problem-solving skills

English communication skill preferred

Travel Percentage: None

R514437