Brand manager - Naju-si
등록 회원 전용 Naju-si, 대한민국.
1개월 전
* 이 급여 범위는 beBee에서 추정한 것입니다.
Job summary
The Brand Manager will be responsible for leading the Pepsi and Mountain Dew brands in Korea. This role will deliver sustainable brand growth, drive profitable share gain, and build strong equity by developing and executing winning strategies.
Responsibilities
- Identify key consumer and market insights to define brand growth strategies.
- Deliver annual operating plan (AOP) targets for volume, share, revenue, and profit while strengthening long-term brand equity.
- Develop and execute holistic brand strategies and marketing plans, leveraging PepsiCo system knowledge and best practices across brand building, portfolio management, innovation, design, pricing, and activation.
- Build and drive clear brand communications strategy, ensuring effective briefs and delivery with external agencies.
- Represent the CSD category within the organization, aligning local execution with regional and global PepsiCo strategies.
Qualifications
- Bachelor's degree ( Marketing, Business, or related field preferred)
- 5+ years' experience in brand management or marketing, preferably in FMCG or beverage industry.
- Proven track record of managing campaigns, brand activations, and cross-functional projects.
- Excellent collaboration and communication skills; ability to manage multiple stakeholders including Bottler, agencies, and internal teams.
- Fluent in both Korean and English (written & spoken).
직무설명서
Lorem ipsum dolor sit amet
, consectetur adipiscing elit. Nullam tempor vestibulum ex, eget consequat quam pellentesque vel. Etiam congue sed elit nec elementum. Morbi diam metus, rutrum id eleifend ac, porta in lectus. Sed scelerisque a augue et ornare.
Donec lacinia nisi nec odio ultricies imperdiet.
Morbi a dolor dignissim, tristique enim et, semper lacus. Morbi laoreet sollicitudin justo eget eleifend. Donec felis augue, accumsan in dapibus a, mattis sed ligula.
Vestibulum at aliquet erat. Curabitur rhoncus urna vitae quam suscipit
, at pulvinar turpis lacinia. Mauris magna sem, dignissim finibus fermentum ac, placerat at ex. Pellentesque aliquet, lorem pulvinar mollis ornare, orci turpis fermentum urna, non ullamcorper ligula enim a ante. Duis dolor est, consectetur ut sapien lacinia, tempor condimentum purus.
, consectetur adipiscing elit. Nullam tempor vestibulum ex, eget consequat quam pellentesque vel. Etiam congue sed elit nec elementum. Morbi diam metus, rutrum id eleifend ac, porta in lectus. Sed scelerisque a augue et ornare.
Donec lacinia nisi nec odio ultricies imperdiet.
Morbi a dolor dignissim, tristique enim et, semper lacus. Morbi laoreet sollicitudin justo eget eleifend. Donec felis augue, accumsan in dapibus a, mattis sed ligula.
Vestibulum at aliquet erat. Curabitur rhoncus urna vitae quam suscipit
, at pulvinar turpis lacinia. Mauris magna sem, dignissim finibus fermentum ac, placerat at ex. Pellentesque aliquet, lorem pulvinar mollis ornare, orci turpis fermentum urna, non ullamcorper ligula enim a ante. Duis dolor est, consectetur ut sapien lacinia, tempor condimentum purus.
전체 액세스 권한 얻기
모든 고위급 직책에 액세스하여 꿈에 그리던 직업을 얻으세요.