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    KPop Marketing Manager Korea - Seoul, 대한민국. - Spotify

    Spotify
    Spotify Seoul, 대한민국.

    5일 전

    Default job background
    Permanent
    설명
    Spotify is seeking a K-Pop Marketing Manager in Korea to lead the K-Pop marketing campaigns especially in Korea. As a part of the K-Pop marketing team, you will define K-Pop MKT strategies and deliver outstanding campaigns within Korea. Reporting to K-Pop Marketing Lead, you will implement K-Pop music release campaigns from end-to-end, contributing to audience engagement uplift, brand awareness/ affinity uplift and subscriber growth in Korea. Most importantly, you have fun at work and a desire to make a positive impact for K-pop music fans and audio listeners globally.

    What You'll Do

  • Lead K-Pop campaigns from inception to completion, including adaptation of global K-Pop campaigns tailored to Korean market requirements
  • Work with Korea Marketing Team and Korea Music Team to find opportunities in K-Pop that will drive impact in business growth for Spotify in Korea
  • Lead all aspects of the curation and distribution of K-Pop content on diverse publishing channels for social-led release campaigns in close collaborations with K-Pop Marketing Senior Producer and regional marketing managers
  • Stay informed about emerging trends and developments in the K-Pop industry, as well as broader cultural and consumer trends in Korea to proactively see opportunities for innovation and differentiation in Spotify's K-Pop marketing strategy

    • Who You Are

  • A minimum of 7 to 8 years of experience with a proven track record of building impactful, creative and innovative campaigns that connect with audiences and break through the cultural zeitgeist in the music, consumer goods, and entertainment industry
  • Work experience in music labels in the Korea is a plus
  • As the focal point of interaction between Korea Marketing Team, Korea Music Team and global teams, you will play a pivotal role in encouraging flawless communication and coordination. Your primary responsibility will be to facilitate the adaptation of global K-Pop campaigns for Korean audiences
  • Collaborate with Music team to build outstanding artist / music marketing campaigns
  • Passionate about the dynamic world of K-Pop, you are someone who stays abreast of the latest trends and developments in the industry
  • Your deep understanding of K-Pop culture and its diverse audience enables you to contribute valuable insights and perspectives to our team. Keeping a finger on the pulse of current trends, you thrive in an environment where staying culturally relevant is key
  • Your knowledge and passion for K-Pop will be instrumental in crafting and improving our engagement strategies with this vibrant and ever-evolving community
  • You are proficient in both Korean and English

    • Where You'll Be

  • This position will be based in Seoul, Korea
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